Business Analyst(CVM Analyst)

Job Description To increase the FNB market share through effective outbound sales and proactive acquisition of new clients and retention of existing clients for the Commercial Segment, understanding the customer base behaviour and trends, and employing data analysis as the driver of customer acquisition, retention and expansion efforts. Maintain expert knowledge on campaign and leads generation, campaign management, analyses and reporting. Employ data to identify customers from whom we could create and extract more value, growing and optimizing the value of our customer base, and reducing customer attrition. Grow market share across Commercial and retain existing or penetrate unbanked customer base with a view to improving and increasing profitability. Maintain expert knowledge of all FNBB products, application procedures, processing and timelines to drive and achieve relevant sales targets. Identify local market opportunities and capitalize on these. Influence customer behavior to ensure maximum achievement of the vertical sales index (VSI) by running relevant campaigns. Build and sustain collaborative working relationships with relevant peers and stakeholders to achieve productivity synergies. Continuously assess own performance, seek timely and clear feedback and training request where appropriate. Assist other team members, in understanding the importance of Customer Value Management in the Commercial Business. Job Details Take note that applications will not be accepted on the below date and onwards, kindly submit applications ahead of the closing date indicated below. 11/02/26 All appointments will be made in line with FirstRand Group’s Employment Equity plan. The Bank supports the recruitment and advancement of individuals with disabilities. In order for us to fulfill this purpose, candidates can disclose their disability information on a voluntary basis. The Bank will keep this information confidential unless we are required by law to disclose this information to other parties. Introduce yourself to our recruiters and we will get in touch if there's a role that seems like a good match. Should you have any queries, please log it via MyQ. FirstRand provides a comprehensive range of financial services in South Africa and certain markets in broader Africa. The group also offers certain niche products and services in the UK and India. Listed on the Johannesburg Stock Exchange (JSE) and the Namibian Stock Exchange (NSX), FirstRand Limited is the largest financial institution by market capitalisation in Africa. The group follows a multi-branding approach. Its portfolio of financial services businesses includes FNB, RMB, WesBank, Ashburton Investments, Aldermore, MotoNovo and DirectAxis. Many are leaders in their respective segments and markets, offering transactional, lending, investment and insurance products and services The FirstRand Corporate Centre houses many of the critical functions required by a large and complex financial services group. The group's track record of delivering superior returns to shareholders has been achieved through a combination of organic growth, acquisitions, innovation and the creation of completely new businesses. The group’s purpose of delivering Shared Prosperity provides many opportunities for employees to innovate to address social and environmental challenges in our markets. All of our businesses have successful Volunteering programmes which also allow employees to adopt and support causes close to their hearts.

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